Athlete Era at Co.Labs Partners with Saskatchewan Roughriders

Athlete Era, a startup located at Co.Labs at Innovation Place in Saskatoon, has partnered with Saskatchewan’s beloved CFL team to support and develop youth football coaches across the province.

The partnership offers Athlete Era improved market reach by harnessing the Riders’ brand reputation, and offers the Roughriders an opportunity to help shape and strengthen the future of football in Saskatchewan.

Athlete Era’s coaching app, AQ Coach, teaches movement-based skills to athletes of all ages and levels, will serve as a helpful tool for volunteer coaches.

Read more about the partnership on Athlete Era’s blog.

About Co.Labs

Co.Labs is located in the Concourse building at Innovation Place in Saskatoon.

Led by Executive Director Jordan Dutchak, Co.Labs provides early-stage technology startups and entrepreneurs with support and mentorship that help foster company growth and success.

To learn more about Co.Labs and how to become part of Saskatchewan’s technology success story, visit the Co.Labs website.

- July 5, 2019